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Honeycomb + Embrace: How to Close the Gap Between Frontend Experience & Backend Truth

July 14 | 10 a.m. PT / 1 p.m. ET

Aissa M Embrace
Aissa MamdouhSolutions Engineer
Shashank Pradhan
Shashank PradhanSenior Product Manager
cliff-crocker
Cliff CrockerChief Product Officer
Tom Prenderville
Tom PrendervilleAlliance Director

A customer reports a slow checkout. The frontend team opens one dashboard. The backend team opens another. Two hours later, nobody can agree on whether it's the app, the API, or the network in between, and failed transactions are hurting revenue.

Most engineering teams are running two observability worlds side by side: backend reliability in one platform, and frontend performance monitoring in another. When something breaks, the root cause often lives at the boundary between them. Closing that gap means manually reconciling completely different data sets, swapping dashboards, and losing context at every handoff. MTTR inflates and investigations stall.

Bringing a user-focused approach to observability.

In this session, Honeycomb & Embrace will walk through how to close that gap without rebuilding your observability stack. You'll leave with a clear framework for connecting frontend sessions to backend traces to improve reliability and user experiences.

You'll learn how to:

  • Use OpenTelemetry to propagate context across the frontend and backend, giving your team standard data and a complete picture of every user issue, faster.
  • Follow a failure from a user's session all the way to a backend service with device, OS, app version, and Core Web Vitals context in tow.
  • Build a shared incident timeline across SRE, platform, mobile, and web teams without forcing anyone out of the tools they already trust.
  • Move from reactive debugging to spotting patterns before they reach customers.

We'll wrap with a live Q&A. Drop your questions at registration or bring them on the day.